Planning by Planners who aren't 'Planners'
At Wieden+Kennedy we're interested in how things get made, not theory. So we’ve assembled a group of people who have to plan - rigorously, creatively, imaginatively - but who are from outside our tiny world of advertising.
There'll be no planner-y navel-gazing, philosophizing, or selling of agency shtick.
But there will be ample room for questions and debate - it should spark plenty of discussion.
If you can, do come.